Green Route Gets Featured on Roka's Instagram

News & Insights

Jan 15, 2025

1 Min Read

Green Route was recently featured on Roka's Instagram after posting promotional photos taken by Nolan. Bernie and Charles were highlighted in a post showcasing their custom Matador sunglasses, marking an exciting moment for the community and the brand's growing presence in the cycling world.

Green Route’s community just hit a major milestone! After posting promotional photos taken by our talented photographer, Nolan, Green Route caught the attention of Roka—a leading eyewear brand. Roka reached out to feature our riders, Bernie and Charles, on their official Instagram account. The post highlighted their custom Matador sunglasses and showcased them rocking the gear during one of our group rides.

“We never imagined a simple photo shoot would lead to something like this," says Green Route founder, Dan. "Being featured by Roka was such an incredible moment for us, and it's a testament to the strong community we’ve built.” The post garnered a lot of attention, drawing even more cyclists to Green Route. It’s a proud moment for the team and a fantastic reminder of the power of community and collaboration.

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